Wednesday, December 12, 2007

Ginger Rice Thins Crackers Recall By Back to Nature Foods Company


Back to Nature Foods Company Recalls Ginger Rice Thins Crackers

Contact:
Brenda Smith
973-503-2422

FOR IMMEDIATE RELEASE -- December 10, 2007 -- The Back To Nature Foods Company is issuing a product recall notice for: Back to Nature Sesame Ginger Rice Thins Crackers with a “Best When Used By” date 22FEB2008

No other varieties of Back to Nature Rice Thins or any other Back to Nature products are impacted by this recall.

Case/Package Information

Product: Back to Nature Sesame Ginger Rice Thins Crackers
Product Code Date: “Best When Used By” date of 22FEB2008
Package UPC: 59283 10013
Case UPC: 07 59283 10013 00
Case count: Approximately 1150 cases; distributed nationwide in the U.S.

The Back to Nature Sesame Ginger Rice Thins Crackers with a “Best When Used By” date of 22FEB2008 are being recalled because a small number of boxes may contain a milk ingredient, and no milk ingredients are declared on the label. People who have an allergy or severe sensitivity to milk run the risk of serious or life-threatening allergic reaction if they consume these products.

This product will expire on 22FEB2008. The company has voluntarily issued a nationwide recall to alert any milk-allergic consumers who may have the product at home.

The Food Allergy & Anaphylaxis Network (FAAN) has also been notified of the recall and communication will be sent to milk-allergic FAAN members.

Please hold this product at the warehouse and remove it from retail store shelves. Your sales representative will be contacting the appropriate people within your organization to complete the recall as soon as possible and make arrangements for production disposition.

If you have shipped this product to other locations either within your own system or externally, or used it in in-house deli or other preparations please send this recall notice to them.

Back to Nature has no higher priority than the safety of our consumers. The food safety policies, programs and systems we have in place are there to help ensure the safety of our products and ultimately, our consumers. From product development through ingredient sourcing, production, distribution and consumer use, food safety is top of mind. While we have confidence in our quality systems across the Back to Nature line of products, we are actively reviewing our food safety practices and will implement additional procedures as necessary.

We are sorry for the inconvenience and we appreciate your assistance in helping us complete the warehouse and store level recall. If you have additional questions, please contact your Back to Nature representative. If you get questions from others, please contact:

Media:
Back to Nature Media Contact
847-646-4538

Government agencies
Sherry Marcouiller
847-646-4206

Consumers
Consumer Relations
800-433-9361

Distribution
Richard Wieczorek
973-503-3765

Customer Quality Assurance
Brenda Smith
973-503-2422

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